Hi there! I’m Jean-Pierre Deaibes—though most people just call me JP. Welcome to my little corner of the web!
I’m a marketing enthusiast with roots in Beirut’s bustling streets and a deep love for Dubai’s vibrant energy. My journey into the dynamic world of communication began at the Lebanese University, where I immersed myself in advertising and PR. Driven by a fascination for the ever-evolving digital landscape, I went on to pursue a master’s degree in digital communication.
Since then, I’ve been on an incredible ride through the marketing and advertising industry. I’ve had the privilege of collaborating with some of the best, including Publicis and Memac Ogilvy, where I honed my skills in client servicing and digital strategy. Over the past eight years, I’ve worked with brands across the MENA region, Europe, and the US, spanning industries from retail to luxury, and everything in between.
For me, marketing isn’t just work—it’s my passion. Storytelling is at the heart of everything I do. I love crafting narratives that resonate, building strategies that drive meaningful connections, and blending creativity with data-driven insights to create campaigns that leave a lasting impact.
Whether it’s consulting, strategizing, or creating social-first content, I bring a mix of dedication, creativity, and enthusiasm to every project. So, if you’re here to explore the world of marketing, storytelling, and digital magic, let’s create something extraordinary together.
Thanks for stopping by—I can’t wait to connect with you!